For independents already in business · two minutes · nothing to sign up for
Your calendar is full. Then it isn't. What does the gap before your next mandate cost you?
Most independent experts I talk to live from referral to referral. Here's what that rhythm costs, in your own numbers, and the one thing to fix first. Nothing is sent anywhere.
FEAST AND FAMINE, IN ONE YEAR
A €30,000 mandate signs. You deliver for four months and prospecting stops. It ends, and the next one takes months to find. Two empty months, at 20 billable days and €1,500 a day: €60,000 that nobody paid for. Now your numbers.
1 · Your numbers
Posts, messages, proposals, follow-ups. Everything you don't bill.
2 · Six questions
WHAT THE GAP COSTS YOU, A YEAR
Empty months, never billed:
Hours spent hunting, in the months you did bill:
Two separate figures: billing that never happened, and hours nobody paid for. Not an accounting loss, an estimate from your own numbers. Change them above and they update.
Your engine
THE VERDICT
THE ONE THING TO FIX FIRST
YOUR MOVE FOR THE NEXT 30 DAYS
This is the quick version. The Pipewrite diagnostic scores eleven dimensions of your practice with evidence, checks them against your market, and tells you what to fix first, in order.
Start with the fifteen questions Or run the full ROI calculator